Animated Splash Screen & Branding

 

THE BRIEF:

We were approached by CAPDRAGON to help them with the branding for their start-up indie dev studio. Our task was to design and create a character to respresent their company and design other branding material to support the upcoming launch of the business.

THE MASCOT:

We designed, modelled, textured, rigged and animated the character mascot for CAPDRAGON.

After the storyboard and video referencing stage we created a 5 second animated splash screen to be used on their upcoming game, featuring the CAPDRAGON mascot.

 

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THE BRANDING:

We designed an array of branding materials for CAPDRAGON, these include: branding guide & colour palette, logos, business cards, leaflets, banners, social media icons and cover images. We also supplied CAPDRAGON with still 3D renders of the mascot character, to use across social media and other branding materials.

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THE RESULT:

The work we created for CAPDRAGON was featured at their game launch at the Innovation Centre at De Montfort University in December 2019. The CAPDRAGON mascot was featured across their branding material, including banners, decorations and merchandise. The event was a huge success, with guests from DMU's media team attending and documenting the night. This was a very exciting project to be a part of and we're very happy with the results!

To read our blog post on the event please click here.

To read DMU's article on the event please click here.

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LEAD BALLOON STUDIOS, Innovation Centre, 49 Oxford Street, Leicester, LE1 5XY

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